Everleaf
From Wild Roots
From Wild Roots
Founded by bar owner and conservation biologist, Paul Mathew, Everleaf is a non-alcoholic aperitif that balances a passion for flavour with a respect for the world around us. Paul has a long family connection to botany and the environment. All of Everleaf's' ingredients are sourced in way that helps protect biodiversity, as well as helping to support and develop the local communities that grow them.
Every element of the brand draws attention to its botanical roots. From an evocative name, and a logotype with growing, leafy serifs; to the brands imagery and iconography that heroes the 18 botanical ingredients; the design serves to reinforce the deep connection with nature at every turn.
Bright and celebratory, the bottle stands out on shelf as a visual expression of the sun-soaked ‘aperitif moment’. The identity married the founders twin passions. A deep-rooted desire to promote the conservation of our natural environment, with the pursuit of the perfect cocktail.
